Toy Fair 2017 hadn’t even officially opened yet, but Universal Brand Development brought an array of their upcoming products to their Metropolitan Pavilion showroom on Friday in hopes of attracting interest in their fall offerings. Partnered with Mattel, Universal has created a line of car-and-action-figure packs to promote their Fast and...
Tag - action figures
The toys are strong with this one. When Jenna recruited me to come up with a Gift Guide for the best Star Wars: The Force Awakens toys, I put together my list in no time. There’s a lot of awesome stuff out there supporting the new movie (which is, of course, the first ever Star Wars movie to enjoy a Christmas season release, making it the...
Legion of Leia’s own Jenna Busch coined #WheresRey a few days ago, and a number of other outlets have picked up the news that the main character from The Force Awakens is missing from Hasbro’s action figure set. I’m bummed to bring this back up in the midst of all the Force Awakens excitement. I’m a huuuuge...
One of the year’s most thrilling and electric films had virtually no merchandise tie-ins when it hit theaters… will that change in 2016? When Mad Max Fury Road hit theaters this past May, there was a lot to be thrilled about. It had some of the greatest (predominantly practical) action set pieces ever caught on film, offered a return...
I’m not crying. You’re crying! The new ‘Share the Force’ Star Wars ad from Target just, um, triggered my allergies. Our buddy Claudia Dolph over at Geek Girl Authority just posted this and I had to share it with you guys. The ad talks about the thing generations have in common; the Force. I know this will date me, but I...